Nigerian famous Disc Jockey, Thomas Amar-Aigbe, popularly known as DJ Sose has dropped a bombshell.
Speaking in an interview with Sunday Scoop, the former Nigerian Idol judge, said; “Why would any brand want me to erase my tattoo.”
“That means they are not interested in working with me. I have had this since 2007. It means they are not interested in me as a brand. They just want to use me.”
“The recognition DJs are getting is from those interested in promoting their brands. We are not just DJs anymore; we are brands.”
“If we were just DJs, we would not be recognised. We would just be in the background playing music but we have changed that. We brought branding into the game.”
“Anything I do helps my brand in terms of visibility and growth. I am very picky about the kind of projects I work on.”
“At the end of the day, I don’t want a situation where the choices I make are the wrong ones and end up affecting me career-wise.”
“It was a good one year with Nigerian Idol. I had fun, and it’s now on my CV.”
